As I boarded a Japan Airlines international first class not long ago, a flight attendant at the entrance to the aircraft greeted me in Japanese with, “Doctor Bleistein! We’ve been expecting you!” rather than the typical, “Welcome aboard, sir!” in English. Not only did she know my name, but but also that my title is “Doctor” and presumed correctly that I speak Japanese, when typically the presumption would be that I don’t.
After the flight leveled off, I got out of my seat and approached her to ask how she knew all this about me. The flight attendant explained that she Googles all first class passengers on the manifest ahead of time, and in her experience, most first class passengers get a lot of hits. She endeavors to know something about each of the passengers for when she interacts with us.