Embracing Crisis Management Thinking – Unique 1


Steve shares seven tips on what clients can do to embrace a crisis management thinking mentality.

  1. Focusing on big picture ramifications to actions such as exchange rate, competitors, etc.
  2. Think about the possibility of multiple events occurring at one time. Three, don’t think you are done after you put a preventive measure in place.
  3. Be prepared to deal with preventative measure if it fails.
  4. Test your plan in war games before rolling out your official plan.
  5. Integrate crisis planning with strategic planning.
  6. Be aware that often after a crisis, new opportunities can present themselves.
  7. Be creative when planning on how you can communicate during a crisis.